About Us

Global identity verification data.
Building trusted connections.

We’re built on big data

Whitepages® is a global leader in digital identity verification. Our flagship solutions include Whitepages Premium for consumers and Whitepages Pro for businesses. Supporting these solutions are whitepages.com, the leading free people search site on the internet with over 50 million unique users per month, and our own Identity Graph™, a graph-structured database that houses over 5 billion person-identity records.

What we make

For Consumers

Premium provides subscribers access to U.S. public records to verify contact details, mobile numbers, bankruptcy history, criminal records, and more to facilitate trusting interactions in today’s sharing economy.

Learn more

For Businesses

Pro provides businesses with global identity verification solutions via enterprise-scale APIs and web tools to help companies identify legitimate customers, prevent fraudulent transactions, and smooth new customer creation.

Learn more

What makes these products possible?

For over 20 years we’ve been building and refining our Identity Graph™. Unlike static relational databases, it allows for continuous innovation and exceptional speed. We ingest and vet billions of records a month from a variety of sources at rate of over 770 events per second, allowing us to curate over one million global linkages per day. The Identity Graph™ gives our users access to the most accurate and robust identity information globally.

Our core values

Whitepagers are all guided by the same values to provide the best data products possible for our customers. Our five core values guide us in both our daily tasks as well as our long-term visions.

Serve

What we do, we do to serve our customers, striving every day to make their lives a little better than they were yesterday.
Own it

We hold each other and ourselves accountable for delivering on commitments with the highest level of quality. When the dust settles, we share in success, own up to failure, and either way, commit to improve next time.
Lead

We show up with a point of view, listen to the opinions of others, engage in open discussion, disagree when we must, and commit ourselves entirely when the decision is made.
Invent

We live for the challenge of doing what has yet to be done. Where others see obstacles, we find the opportunity to create the extraordinary.
Do

We are doers, not observers or managers. Our yardstick for progress is what gets done.